Companion Insight facilities

The QPSMR Companion runs under Microsoft Windows, with a standard Microsoft Windows interface using the .Net Framework, without the need to learn a complicated scripting language. There is also a free Android Input program available.

Companion extended

Companion Insight licence

For paper and CAPI surveys

Easy to use questionnaire set up

Data collection, import, weighting, export, etc

Powerful analysis and reporting

The Companion provides a comprehensive system for Market Research analysis and uses industry standards for data file storage and supports the published triple-s XML standard for data transfer.

Furthermore, the Standard Companion is used to: set up projects, enter data for paper and CAPI projects, merge data, weight data, export data, summary reports, set up tables, run tables and drill down (tables and distinction).

For further information on the facilities in the latest release, please see our recent posts. The program is available for download from:

Companion Download page

Standard Licence facilities

In addition to the Companion’s free-to-use features, users with a relevant licence can:

Set up a project

Create and update complete project master files.

Please see the following types of question that you can include:

  • Single response from a closed list
  • Multiple response from a closed list
  • Open ended response
  • Integer
  • Float
  • Character
  • Date and time

For CAPI and CATI, you can include interviewer instructions.

Companion includes facilities for:

  • Filtering and routing
  • Carrying forward earlier responses to later questions
  • Randomising questions and response lists
  • Showing images and videos during the interview

Furthermore, you can create additional entries (called variables) using logic and arithmetic from earlier responses. You can use these for filtering and routing later in the interview, and also for analysis.

Print questionnaires

Produce a HTML file with the questionnaire details in a variety of formats.

Input data

Controlled multiple user input with the free Companion Input for paper and CAPI projects, or the licenced Classic Telin program for CATI projects.

Single user input and update also available using the Data view facility.

Handle data files

  • View, check and edit raw data files (fixed layout or spreadsheet format)
  • View, check and edit data files as questions, including verbatim answers
  • Export and list data
  • Move data from one project to another
  • Combine data files
  • Merge data files

Weight data

Calculate weights using any number of entries and responses as rims or targets using values and percentages.


You can easily analyse the data you collect, or information from almost any other program, using the comprehensive cross tabulation system.

You can use the question and response texts as labels, and the program will automatically number, format and display your tables in your referred spreadsheet program. The program will also include a sheet with hyperlinks to each table as a “contents page”.

Tables can be filtered and many options are available to control the contents and layout of your tables; for example, you can include different types of percentages, ranking, set the number of decimal places, apply statistics and significance tests, as required.

CL (command language) support

Includes an unlimited CL pre-processor and can convert CL tables into formatted spreadsheet tables with table of contents.

With a CL licence can run CL scripts.


For information about Companion licences, please visit our Licensing page or alternatively email the Companion’s authors (full details are on our About page), or visit the Dealer page on our website.

Help Files

The program will install with a help file and context help is accessible via the F1 key.  You can also view the manual here.  Please do not copy this without permission from the authors.

Link to the Companion on-line manual